Pickl is Officially the First UAE Restaurant to Enter the Metaverse

Pickl is Officially the First UAE Restaurant to Enter the Metaverse

Burger outlet Pickl announced its milestone of becoming the first UAE restaurant to enter the metaverse. The brand started back in 2019 and has spread rapidly in the UAE during the past couple of years, with the first franchise being in Dubai, JLT.

The brand also announced launching a range of brand-themed games, Pickl NFTs, and virtual apparel, which can be worn by your virtual avatar or exchanged for Pickl apparel in physical stores.

Resource: CoinQuora